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Those at the top of the mountain didn't fall there.
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I believe half the unhappiness in life comes from people being afraid to go straight at things.
What is unsought will go undetected.
We were asked to put our client on the map prior to their IPO.
Determined to make a splash on Wall
Street, this software upstart wanted to
give IBM and Computer Associates a run
for their money. First, they needed the
right team to give them the credibility
necessary to successfully launch an IPO.
The Chairman and Vice President of R&D
wanted a Dream Team, to include a star
center. But with demand for top talent
peaking, competition for difference
makers was ferocious. They called in
David Reff, who previously had helped
one of their senior marketing executives
hire a water walker at another company.
Our client needed a Product Author,
several Senior Developers, and an array
of QA and Support Specialists.
Experience with a major vendor was
essential. Developers had to be heavy
hitters – 5-10 years or more with
product internals. The QA Specialists
had to gauge real-world usage with
exceptional accuracy and translate test
results into implementable design
parameter changes without losing track
of the big picture.
While best-in-class capability was
crucial, cultural fit was equally vital.
Our client sought only “adults” – team
players who didn’t require
micromanagement. Everyone on the Dream
Team would have to be able to keep their egos
in check and work alongside the best
talent in the industry without feeling
Free from the constraints of off-limits
source companies, it was possible to
generate a true, no-compromise
best-in-industry Dream Team short list. The criteria were:
professional credentials, technical
capability, raw intelligence, people
skills, proven track record, industry
reputation, and cultural synergy. While
the background and ambitions of top
prospects were researched, perceived
interest didn’t affect who was targeted.
Atop the list was our biggest challenge. A Product Author
for one of the largest tech firms in the
world, he was universally regarded as
the foremost expert in his field. He
professionalism, and dignity – an ideal
personality fit. From every perspective, he
was the perfect Dream Team center.
Unfortunately, he also worked for the
same company throughout his three-decade
career, and was considered
unrecruitable. Not only had he never
interviewed with another employer, he'd
never consented to meet with an
executive recruiter. However, we were
supremely confident in our ability to
presence our client’s opportunity with
sufficiently compelling conviction.
In the ensuing weeks, we helped our
client land seven of the first ten
candidates they interviewed – including
that perfect Dream Team center.
As we had assured him, our client
offered an opportunity to mine his years
of experience and storehouse of
innovative ideas to produce software the
industry had been waiting for – with his
name on them. Once on board, he
conceived and designed a multi-million
dollar suite of products.
Our assignment was completed with the
• The top two Software Developers from
our client’s largest independent
• The top-ranked Support Specialist from
the number two company in the industry
• A leading QA expert from one of the
The resulting IPO was a major success.
Within two years, revenue had jumped 21%.
– and improving their bottom line – is what David Reff & Company does best.